Users will soon have a new feature that enables them to cut down on the amount of AI-made videos appearing in their timelines. This step comes as the service disclosed that it currently hosts over 1 bn content made with AI.
Trial and Implementation
The update is undergoing trials over the next few weeks before a widespread release. This advancement aligns with a rise in content created by AI, spurred by recent AI video creators.
AI Proliferation Online
Studies have shown that nearly a tenth of the quickest rising channels on another major platform exclusively feature clips produced artificially. A significant portion of this output is considered “AI slop”, a label for substandard, mass-produced content that is frequently absurd or bizarre.
Based on user feedback that a lot of users appreciate content produced via AI tools, ranging from AI artwork to informative clips, and we intend to offer the community the power to see more or less of that, based on their own choices,” said a spokesperson.
Scale of AI Content
The platform shared that there are presently 1.3 billion videos on its network identified as artificially created. Collectively, more than 100 million videos are uploaded to the app daily, making AI content a limited percentage of its total content library.
Customizing Your Feed
Users will be in a position to decrease or raise the amount of AI-generated videos they view by opening the content preference feature in the app and selecting AI-made media. Additional categories that can already be adjusted under the filter include current affairs, style, beauty, and choreography.
Content Labeling and Policies
TikTok’s policies mandate creators to label “realistic” artificially created content, and it forbids dangerous AI impersonations of public figures or emergencies. Any believable AI-generated clip that is unmarked can be taken down under its user guidelines.
Furthermore, the service will now apply an artificially created watermark to content produced via its built-in AI features, or detected by an industry-wide initiative for recognizing content made by AI. This step is designed to deter users from trying to circumvent the disclosure requirement.
Responsible AI Funding
The platform is also launching a $2m AI literacy fund for professionals and groups to create learning resources about ethical AI use. This project will support non-profit groups dedicated to teaching programming and robotics.
Content Safety Approach
TikTok has defended its content review process, during debate over intentions to cut jobs for numerous safety staff in Britain. TikTok is set to reduce a significant number of roles in its user protection division in the UK capital, with labor groups and internet security professionals expressing worry that people are being substituted by AI moderation.
A senior executive stated that people-led review would still have a role, but AI can shield workers by filtering out the most graphic content ahead of it is viewed by staff. The company reported a notable drop in explicit and harmful content handled by content reviewers over the previous year due to reliance on its automated systems.
It is vital to balance humans and technology to keep the platform safe,” the executive stated. “We’ll have people as integral to the approach, but we also think it’s highly necessary to minimize viewing of harmful content as swiftly, which is where a significant AI assistance is making a difference process content quickly.”
